<aside> 💡 Hey there,

I’m Nelson, a B2B/B2C content marketer for brands intent on doing exceptional work. I love writing and building meaningful relationships - that’s how I’ve helped busy execs, startups and growing marketing companies generate more leads and traffic.

I started out as a freelancer at a digital marketing agency where I helped create a new resource center which drove in 45,000 visits in the first 11 months. After two years there, I then transitioned to working as a sole freelance business to help more people share their insights with the world and solve problems while at it.

Since then, I’ve written for: ✨ O8 Agency ✨ Weblime ✨ Limey
✨ Outreach Monks ✨ BT Web Group ✨ One Little Web ✨ Plan Radar

And several other awesome businesses!

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Here are a few of my best works. Click on the title to expand for content.

Work Sample

Why You’ll Love Me

I act as an extension of your business. You're in mind, always.

I’m no-nonsense and honest. I tell it like it is.

I work fast, so you have assets in your hand when you need them.

I have a defined process for writing content and managing projects.

My Content Writing Process

My process for better writing, precision & collaboration:

• Take content briefs: This gives me a bird’s eye view of SEO specifications, audience pain points, funnel stage, product positioning, and reader perception.
• If I’m writing product-led content, I’d take a product demo or ask for a recording of the product to demonstrate its benefit and usefulness to the audience. After all, if I don't know their product well, I can’t position it well, or push the readers further down the funnel.
• Browse Google, look at scholarly/ranking articles and find reports related to the topic. I also search for keywords on LinkedIn, Twitter, Quora and Reddit to find unique takes on the topic and use them as reference points, images or quotes in my article.
• When required, I then interview subject matter experts to get their quotes on the topic to add more originality. I also take pull quotes from existing interviews online, YouTube videos or even webinars.
• If I need to go a little wilder, I’d schedule a call or conduct an asynchronous interview with the brand's internal SME.
• If still not enough, I’d conduct a survey and distribute it on your socials, and post questions in communities. Or you can also ask your client to give context into the kind of support emails or customer complaint tickets they receive to dig deeper into THEIR audience's pain points.
• I feel there’s no limit to research, really. The more I dive in, the more glorious I come out.

📨 Email Me →

🐥Twitter